Instagram is all about the images – or is it? Well, you certainly need great images to turn Instagram into a marketing machine, but there’s more to it than posting eye candy and hoping for the best.
Monday, 12 December 2016 by Julian Wallis
Snapchat is currently the fastest-growing social media platform out there, and it’s hugely popular with the younger audience. At the moment few companies are using it for marketing, which gives you a unique opportunity to get a head start.
A digital marketing plan that will work for every small business! (If you put the time & effort into it)
Tuesday, 11 October 2016 by Julian Wallis
Do you have a digital marketing plan, or are you playing it by ear? While there’s no need to detail every action and activity you perform in order to market your business online, having a plan gives you the direction you need. But just having a plan doesn’t mean it’s going to get carried out. You
Twitter offers us a quick, easy way to connect with an audience, but it does have its share of disadvantages. Your message has to be short (there’s a 140 character limit), and because the feed moves so quickly, reaching your followers will mean tweeting several times a day, or your message becomes buried beneath newer
Monday, 29 August 2016 by Julian Wallis
If someone were to tell you that they’ll provide you with actionable insights into your business from a consumer perspective, and they wouldn’t charge you a cent, you’d be all over that idea, wouldn’t you? You’d like it even better if they said they could provide you with concrete proof of their findings. That’s just
Thursday, 25 August 2016 by Julian Wallis
Here’s why you should care about Facebook marketing for businesses Facebook marketing for businesses – why should anyone care? Well here’s why – Nowadays, there are many social media platforms, but the big three remain Facebook, LinkedIn, and Twitter. But why should businesses care about social media? What are the pros and cons of a